Kent State’s award winning ad was titled “Playing Fair” and featured football wide receiver Shawn Bayes leaping above a defender to catch a touchdown pass.
About NACMA: NACMA is the first organization of its kind to provide educational and networking opportunities; enhancement of acceptable operating standards and ethics; and establishment of the overall prestige and understanding of the profession of athletics marketing administrators. For more information about NACMA, please visit www.nacma.com. NACMA is administered by the National Association of Collegiate Directors of Athletics (NACDA), which is in its 44th year. For more information on NACDA and the 11 professional associations that fall under its umbrella, please visit www.nacda.com.
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